Marketing
Advertising options available through Sotheby’s International Realty include:
Print:
- Los Angeles Times
- The Wall Street Journal (Sotheby’s International Realty is the exclusive sponsor for the Mansion Section)
- Pasadena Outlook
- La Canada Outlook
- San Marino Outlook
- Los Angeles Business Journal
- Sotheby’s Art & Home
- Sotheby’s Preferred
- Sotheby’s New York Auction Preview
- New York Times
- International New York Times
- Sunday Times of London
- Financial Times
- International New York Times
- Boston Magazine
- Barron’s Penta
- Haute Living Magazine
- The Globe & Mail
- The Hollywood Reporter
- Robb Report
- Bloomberg Markets
- Luxury Properties Magazine
- Ocean Home Magazine
- LA Confidential
- Variety
- RESIDE California, SIR’s Hermes award-winning magazine
- SIR Hong Kong Collection
- Carlyle Hotel Vitrine
- Country Life
- NYC Corporate Office Vitrine
Regarding digital media, here is a list of more proprietary avenues that include:
- LATimes.com
- NYTimes.com
- The Wall Street Journal.com
- 1 Million Impressions/1,000 Guaranteed Click-thurs on Global News
- Numerous Lifestyle and Real Estate Website Groups
- SIR (Sotheby’s International Realty) Digital Program
- JamesEdition.com
- Dwell.com
- PropGoLuxury.com (CHINA)
- We would also use non-proprietary digital avenues as well
Sotheby’s Auction House
- Display on e-gallery screens at Sotheby’s auction locations
- Brochure display at the real estate desk in Sotheby’s New York headquarters
- Presentation by agents attending select Sotheby’s exhibitions and events in New York, London, and Hong Kong
- Advertising feature in Sotheby’s At Auction, a proprietary publication mailed gratis to top auction clients around the world
Sotheby’s International Realty Network
- Display on e-gallery screens in Sotheby’s International Realty locations around the world, some restrictions may apply
- Advertising opportunities in proprietary magazines and select key media partners
- Online listing distribution on proprietary and partner sites
Additionally, our listings go onto both sothebysrealty.com and sothebyshomes.com. These sites are translated into 16 languages (not computer translated).
Depending upon the price range, the types of buyers we wish to touch, and if a soft approach to promotion is necessary, some of these options can be made available with Michael.
The links we provide are a representative sampling of the information available on the Internet and are intended solely as an accommodation and convenience to our clients. They are not intended to be an exhaustive compilation of websites that may be relevant to the interests or inquiries of our clients and they do not constitute an endorsement or recommendation of the linked sites, or the information contained therein. Sotheby’s International Realty, Inc. is not responsible for the accuracy, completeness, or usefulness of any information contained on said sites.
